POSTERS FOR EXHIBITIONS AT
THE MUSEUM FÜR GESTALTUNG ZÜRICH
FEBRUARY 8 – MARCH 1
This exhibition assembles a selection of over
30 posters designed for the promotion of exhibitions at the Museum of Design
in Zürich, Switzerland.
The Museum für Gestaltung Zürich has special standards and objectives in the
area of exhibition posters. The museum follows an innovative approach in the
design of its posters and advertising materials. For each project talented designers
are commissioned to devise the visual communication concept. The posters not
only illustrate the exhibition themes but also represent a panorama of communicative
possibilities and design expressions. Advertising of this kind is a manifestation
of visual curiosity and pays tribute to the high aspirations and standards of
Swiss poster design, the resulting works of which have been recognized for their
excellence. One of the reasons for the intensive discussion with the medium
of posters originates in the tradition of the collecting policy of the museum:
beside the collections of Design, Applied Art and Graphics, the Poster Collection
occupies a focus. The objects are being digitized since some years now and are
online accessible through www.museum-gestaltung.ch/collections_online or www.emuseum.ch.
For more information visit;
www.museum-gestaltung.ch
Click on detail to view exhibition